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Birmingham Launches Tourism & Hospitality Skills Bootcamps

Birmingham City Council is partnering with Solihull College to deliver a pilot Skills Bootcamp project for local residents who are either looking to start a career in, or are already working within, the tourism and hospitality sector. Funded by the UK Government through the UK Shared Prosperity Fund, these five-day bootcamps will take place in the new year and focus on priority skills identified by VisitEngland and the Department for Digital, Culture, Media & Sport (DCMS).

Bootcamp 1 – Entering the Tourism & Hospitality Sector
This bootcamp is designed for residents currently not in employment or education, preparing participants for a career in tourism and hospitality. Key topics include:

  • Customer service
  • Workplace skills and behaviours
  • Employability and job readiness

Businesses interested in getting involved, whether by sharing expertise, hosting training spaces, or offering guaranteed interviews, can contact employerservices@solihull.ac.uk.

Bootcamp 2 – Upskilling for Supervisory & Management Roles
Targeted at visitor economy organisations, this bootcamp helps staff develop skills for supervisory or management roles. Topics covered include:

  • Service excellence
  • Team management and communication
  • Working with volunteers

Employers are invited to help shape the structure of these bootcamps to suit their organisational needs. To get involved, contact ben.hau@birmingham.gov.uk by Wednesday 14 January 2026.

These bootcamps are a great opportunity for residents to gain practical skills and for businesses to ensure their teams are ready to thrive in Birmingham’s growing tourism and hospitality sector.

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